When we launched our campaign this year, we knew that voters in Monmouth County were hungry for change. They're seeking strong, competent, empathetic leaders at all levels of government. We thought long and hard about why we were running (for the second time,) who we were fighting for, the issues that matter most to Monmouth County residents, and the types of leaders that we aspire to be.
In the beginning of this year, we announced a list of values or ideals that we are committed to. These principles are the "road map" for our campaign. We share them with our staff and volunteers, with our supporters, and with the everyday folks we encounter while we're campaigning.
We do not expect everyone to be perfect, but it is our intent to strive to live up to these ideals.
These principles define The Character of our Campaign.